Effective Ways to Get More Traffic to Your Website
by Arina Smith Marketing 14 March 2018
Whether you are a small business or a lifestyle blogger, the main thing you want from your website is traffic. You want as many people as possible to come to your site and buy something or read your content. For those that have just started on their journey, gaining visitors to your site can be difficult, but there are ways how you can start to attract people without resorting to paid advertising.
Website Design :
One of the first things you need to concentrate on is your website design. If you aren’t sure what you need to do, it can be a good idea to get someone else to help you. They can work with you to create the perfect web design structure that will appeal to your visitors and look good to the search engines. You want to have some basic details on your site such as contact details and perhaps a small piece of content about you or the company. If you are a small business, you also want to offer online shopping as this appeals to customers.
The content you have on your site will directly affect how popular your site becomes. As a blogger, you need to create engaging and interesting articles that make people want to read more. If you are a business, you need to have your products shown in clear images with descriptions. You should also have prices clearly displayed as customers don’t want to have to search for such information. There is no reason why a company cannot also have blog posts on their site, in fact, it might help customers engage with your more.
Social Media :
There is no doubt that social media plays a big part in driving traffic to websites. All you need is something that will be interesting enough to make them want to click through. It could be an interesting article, or perhaps a limited time special offer. Whatever you are posting on social media, try to use an image or video as well. Research has shown that people are more inclined to notice something on their feed if it has a visual aspect to it.
Guest Posting :
Getting yourself noticed is another way that you can get more people coming to your site. Writing guest posts for other high-profile sites is an effective and straightforward way to achieve this. If you can make these posts entertaining and engaging, then readers will want to see more from you. It is essential that you put a link to your site in your bio so that people will be able to find you. Sharing your guest post on your social media accounts will also help people to associate you with the post.
It doesn’t take long to start driving visitors to your site, but you need to be consistent. Keep posting on social media and writing blog posts regularly, or your audience may start to drift away. Once you have a bigger following, you can start to add advertising to boost your revenue.
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