Whichever niche you work in and whatever you do, you need to understand that promotion of a website is very important for your modern business. You can use your site to enhance brand awareness, build a reputation and many other important things. There are some ways to promote the site, which require special knowledge and skills, so you can definitely use them. By doing this, you can increase the visibility of your site in the queue, thus laying the foundation for future growth.
1. Sign up for Google My Business:
Interestingly, many still do not even know about the existence of this service. Google My business was originally created to help local entrepreneurs to better communicate their potential customers in their hometown. In terms of local SEO, this is a must-have tool, the usefulness of which is difficult to overestimate.
If you competently fill out a Google My Business card, it can allow you to quickly get to top in your city, with zero financial investments.
A very important point here is that your customers will be able to add reviews to your company card, so it’s worth keeping an eye on it and reacting in a timely manner. And do not be too lazy to add more information, as this is a good way to stand out against competitors who do not bother with this kind of thing.
2. Add the site to the directories:
Typically, directories are associated with something bad and are usually ignored. But, firstly, adding the site to most of them will be completely free. And secondly, it will give additional links, which is useful for promotion, and you can also get transitions, which is also very useful. You can use requests like: “niche + directory/site directory”, or, for example, “directory of online stores’, “drop shipping directory”, etc.
3. Communicate on forums:
Despite the massive growth of users in social networks, some forums don`t lose their popularity. It is explained by the convenience of finding information (for example, on the building forum you can easily find the necessary branch and even a certain message at least a year later – in social networks it is practically impossible), certain anonymity and a higher level of expertise of such communities.
4. Develop social networks:
It seems like a simple and obvious tip, but it’s amazing how many business owners neglect it. For example, for an online clothing store, you can create official pages on Facebook, Instagram, Twitter, and Google+. But it important not only to create such pages but also to develop them. One post per week will be good enough.
5. Add your website address everywhere:
The first customers can be successfully found among your friends and acquaintances. It is only necessary to tell them what exactly you do. Usually, we just do not think about it, but there are more than enough ways to tell about the existence of your site:
- add the URL in your personal profile in the social network;
- print address on your business card;
- add to free directories;
- repost articles from the blog on your pages in social networks;
- recommend it when communicating on forums, in comments, etc.
Even if you just drop a link in a messenger to a friend or just mention – it will benefit. And, yes, all this is completely free for you.
But, of course, in order to promote a website, you should have one (and it is better if it was a good one). Nowadays, you can use website builders to create a quality website. And we are sure that when it comes to website builders, Weblium is one of the best solutions. With Weblium (https://weblium.com), you get a ready-made website perfect for your business within just 72 hours!
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