Best Time To Post The Content
by Sumona social media 16 April 2022
Saturday and Sunday are the best times to post the Content. Is it right? Let us find
Posting the Content at a random time never brings the desirable engagement to the post.
So if you are targeting the United States market, you need to upload the Content as per their active hours.
It never matters whether you are posting from USA or Canada. It would be best to work per the UK Instagram follower’s time zone. So what is the best time to post the Content on your profile? In this blog, you will study it in great detail.
Why focus on the post timing?
So if you never upload the stuff at a suitable time, how do the followers interact with it. If you upload the Content in off-hours, your post may disappear and appear in the pool of the one on the follower’s feed.
The user interaction with your Content increases the interaction rates. We mean what people comment, view, or like the Content; they make the algorithm rank your stuff higher in the user feed.
Indeed you can buy Instagram followers, but it is best for beginners. Once you have made your standing, then follow the right plan.
If you cannot have the average level of interaction on the social handle, you may be posting the Content incorrectly. So what to do then? Start posting at the correct time.
Why does time matter? It is due to the Instagram algorithm, and it is changing continuously. It places the post with high engagement at a high rank in users’ feeds.
When the people are not active, Postin means a notable percentage of people may never view your Content. Alas! It is the last thing you pray for.
Laters Study about Timing
The laters study on 35M global posts on Instagram has gathered the information on the bases of a particular zone. But the reality is different, and it usually depends on the following factors:
A Cheat Sheet For You
So, we collected all the information about when and how to post the Content on Instagram. The timing for uploading for each social media handle varies. Here we are focusing on IG only.
- As per the local time, 6 a.m. is the best time to post.
- Post that, you upload between 2 a.m. on Sunday and gain high interaction rates.
- Saturday and Sundays are suitable days to upload Content on this photo-sharing app.
The worst time to upload the Content
So, now you get info about the best time to upload the stuff. But followings are the day and times when you should never upload the Content.
- The wrong time to upload the Content is between six am to 4 p.m. on Wednesday.
- Also, 9 a.m. to 11 p.m. on Thursday.
So before you move forward to post the Content between six am to four pm on Sunday and Sat, it is vital to understand your audience and the content intent.
If you are into the juice business, then utilizing Instagram branding to boost your breakfast smoothing engages buyers at their breakfast time. It is a good plan.
If you are dealing with stationary, then 2 a.m. Saturday or Sunday is not the perfect time to bring business. Also, for the B2B business branding, weekends are the worst time to post Content.
Can you post daily?
So here, you may be thinking that you can post the Content on Saturdays and Sundays. But it is not. Here we have mentioned the best time for each day to upload the post on your feed.
As per the Later research, here is the perfect timing to post:
- Monday: 6 a.m., 10 a.m., and 10 p.m.
- Tuesday: 2 a.m., 4 a.m., and 9 a.m.
- Wednesday: 7 a.m., 8 a.m., and 11 p.m.
- Thursday: 9 a.m., 12 p.m., and 7 p.m.
- Friday: 5 a.m., 1 p.m., and 3 p.m.
- Saturday: 11 a.m., 7 p.m., and 8 p.m.
- Sunday: 7 a.m., 8 a.m., and 4 p.m.
Here is a thing, later studies Content from various businesses with different people who have been engaged and active at various points in an entire day.
Post the Content in the morning or evening?
It depends on various factors like :
- your audiences
- when making the purchases
- when they can relate to the post
For example, you can’t share the breakfast suggestion post at dinner time.
Wrap it up:
Now you have complete data about the timing to post the Content on your Instagram. You can so get the idea from Instagram insights, and it is the feature exclusively for businesses that educate you about the active hours of your UK Instagram followers.